Design Minded is a boutique brand studio. Uniquely tailored to meet the needs of each client, we author brand identities that are thoughtful and one-of-a-kind. Our work fluently integrates ideas, words, and design for elevated solutions that stand the test of time.
Clients benefit from a deep understanding of business objectives and a special level of personal attention. Design Minded works with companies of all sizes, from publicly-traded to startups and everything in-between. What they share is a bravery to reinvent themselves. We help them reimagine who they are, and can become.
Our practice is unique in our duo-disciplinary approach and ability to elegantly crossover between writing and design. The work we do is founded in the belief that the words a company uses are just as important as how it looks. Design Minded gives equal love to both.
When you think about it, both is a beautiful intersection. Ambitious and deliberate. Significant and simple. Artful and logical. Original and timeless. This is what all brands need to be—and what we help them achieve.
Saundra Marcel is a Designer & Brand Author. Marcel holds a BFA in Graphic Design and MFA in Design Criticism. She’s the founder and principle creative of Design Minded.
Designer & Brand Author
Cheri Stammen is a close friend and honorary member of Design Minded. We’ve been collaborating for many years and frequently partner on projects.
designer (brands & events)