Pentagram: working with one of the world's most well-known design studios.

Project Type

design thinking

Design Minded has been working closely with Pentagram since 2017. As one of the world's most well-known design studios, top tier brands get the attention of top creatives. Immersed in the branding process, Design Minded works as part of the team to provide design thinking, naming, positioning, and more.

Design Minded Pentagram

Projects begin with process that involves deeply immersing in the brand and stakeholder vision. This includes interviews, workshops, and analysis to develop the unique creative approach. Design Minded engages as a contributing member of the Pentagram team.

We help bold brands and smart startups achieve their creative potential.

We’re a design company that specializes in thoughtful approaches to brand-building. We unite verbal with visual expression—words and design—for a cohesive look and feel across all touchpoints.

Every client benefits from an understanding of objectives and a special level of personal attention. The result is branding and collateral that’s powerful, delivering the right message at the right time.

We’re small. This lets us work closely with stakeholders for heightened attention on things that matter. No #agencylife. Just smart people digging deep to give your brand the love it deserves.

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